Experiences and challenges in marketing and financingmanagement at the University of Guantánamo

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Alberto Manuel Sauco-Roig
Rolando Durand-Rill
Adalis del Toro-Cuza

Abstract

The paper identifies the challenges to improve marketing management of scientific-technical services and increase financial resources in a manner complementary to the budget assigned by the State to the University of Guantánamo, based on the experience obtained after two years of integration.

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How to Cite

Sauco-Roig, A. M. ., Durand-Rill, R. ., & Toro-Cuza, A. del . (2018). Experiences and challenges in marketing and financingmanagement at the University of Guantánamo. EduSol, 18(64), 71-81. https://edusol.cug.co.cu:443/index.php/EduSol/article/view/748

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